Maeven Bakery
Brand Strategy
Brand Identity
Packaging
ABOUT
Maeven Bakery creates beautiful and tasty sweets and treats, for people in and around Montréal, Québec. Their passion for baking and being creative helps them make people happy by satisfying their sweet tooth. Their passion and long term goal is to make high quality products for their customers to eat and give to their loved ones and friends, while always providing a positive and fun service. Keeping this in mind, we wanted to create branding that is fun and welcoming, while also looking professional and modern. For their logo, we wanted to stray away from the typical pink and girly look that other bakeries tend to have, and stick to a look that makes Maeven Bakery stand out from her competitors. The result is branding that is bold, colourful and feminine but all while still appealing to all genders and ages.
